In a bid to outdo last year's April Fool's Day jokes, a few April Foolin' Around branded fake gags today include:
• Richard Branson's next adventure, Virgin Volcanic, will take the intrepid billionaire to the center of the earth with Tom Hanks;
• in addition to really advanced search and Google TV Click, perennial prankster Google brings its self-driving car to NASCAR racing (above) and, below, announces Morse Code-based Gmail Tap (double your typing speed!) with LL Cool J, plus 8-bit Google Maps for the neglected Nintendo Entertainment System, and more:
Google Chrome unveiled multi-mouse web-browsing:
Google Fiber announced an edible brand extension:
Google Australia customizes Google Street View with Google Street Roo, capturing the outback "one bounce at a time" —

Google China does a deep dive into underwater search:

Google-owned YouTube announced The YouTube Collection, " A whole new way to enjoy the videos you love" —
Warby Parker's Warby Barker offshoot addresses the underserved canine corrective eyewear market —
TERII, Honda's new anti-theft negotiator, is billed as "the most advanced vehicle theft-deterrent system ever made. More than a car alarm, TERII uses biometric recognition and negotiating tactics to protect against vehicle theft."
Conan O'Brien ousted Pete Cashmore as CEO of Mashable (hence the O'Brien-hued website today):
Canada's WestJet airline announced Kargo Kids, a child-free flight option:
Sony Vaio Q claims to be world's smallest ultrabook:
Toshiba innovates with custom-shaped tablets:
Lynx UK (aka Axe in the US) unleashes a spray app:
Kodak's homepage announces a tech breakthrough: printing live kittens on demand —

MINI's pranks this year includes a a DIY Countryman and, below, an amphibious Yachtsman and a Clubvan with pop-up tent:


Ahead of the London 2012 Olympics, BMW UK turns a car into a driverless fitness coach —

Peugeot UK demonstrates mood paint —
Nabisco's Chips Ahoy! cookie brand announced singular Chip Ahoy! launch on Facebook:

Nestle's Butterfinger chocolate bar brand aims to fool with QR crop square stunt:

Whole Foods trooHelth offers Big Brother-like premium customer health coaching:
Sega's new game release today: "Bass Fishing of the Dead" —
Fresh Scent promotes bacon-scented cat litter —
Green Works adds 5% hickory bacon scent —
Jockey's indispensable disposable 'brief' brief, debriefed —
California's Monterey Bay Aquarium promoted a one-day-only Plesiosaurus display:

Switzerland's Emmentaler cheese brand reveals gecko production method:
Skype for String offers a new low-tech messaging alternative —

Update: Thanks for all the tips — also flagged by readers:
• Amazon Local's Boston deal: 10-minute head start for marathoner;
• Etsy acquired hipster central: the city of Portland, Oregon;
• Expedia's Facebook Check-in;
• Flickr one ups Instagram with retro grainy default setting;
• Samsung quits blogging (but read the first letter of each line of final blog post);
• Criterion Collection adds Kindergarten Cop collectors' edition DVD;
• Elsewhere in Australia, cherry-flavored Vegemite and Ikea's allen key recall:

Any brand pranksters we missed? Let us know in the comments below.
Also, here's the post-script to O'Brien's Mashable takeover:
And don't miss this fan-made video game spoof: "Assassin's Creed" for Xbox Kinect —