Best Global Green Brands 2013

brand accolades

Citi Prepares for 200th Anniversary

Posted by Shirley Brady on April 2, 2012 07:14 PM

In the lead-up to its 200th anniversary on June 12th, Citi's bicentennial campaign celebrates such milestones as helping fund the Panama Canal in 1904.

In the bank's words, "For 200 years, Citi has been helping people and their ideas move from ambition to achievement. The next great idea could be yours.

1812: Founded in New York

1866: Transatlantic Cable

1904: Panama Canal

1948: Marshall Plan

1977: ATM

1995: Space Shuttle Program

2010: Citi Smart Banking

It's been our privilege to back ideas like these and the leaders behind them."

Comments are closed

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein