BlackBerry's New Pitch: Don't Try This at Home

Posted by Shirley Brady on April 26, 2012 11:25 AM

BlackBerry's new promotional video, "Just Our Type," taps actress/singer Christina Milian to test its keyboard in extreme conditions such as underwater — although one puzzled YouTube comment points out why the attempt at comedy falls flat: "they're advertising use in water and have a disclaimer afterwards saying not to use in water and that Blackberry doesn't cover water-damage. Poor concept. Show people what they actually do."

More about: BlackBerry, Mobile, Advertising, Christina Millian, Celebrities, Technology

Andre Agassi Goes "Home" to Nike Giving charity is apparently the way to retired tennis great Andre Agassi’s heart. He left N...Hyundai Says "Don't Worry" with Bob Marley and Free Connected-Car Package Much of the ascension of the Hyundai brand in the US market has been about hand-holding, ranging f...Target's Stance on Gay Rights Takes Ironic Turn as Home State Passes Equality Bill Minnesota nice gave way to a bit of Minnesota irony on Wednesday as Governor Mark Dayton signed a ...