Posted by Shirley Brady on May 7, 2012 10:19 AM
Four years shy of turning 100, Boeing just launched its first official app for iPad, 'Milestones in Innovation', in Apple's App Store. The app celebrates nine decades of aviation innovation through beautiful imagery and an interactive timeline, from its first 1916 launch (above) to the Boeing 787, winner of the 2011 Collier Trophy for aviation excellence, below.
From the press release:
"This is the history of Boeing as a digital coffee table book," said Fritz Johnston, Boeing's vice president of brand and advertising. "iPad's amazing Retina display makes it the perfect canvas to present this visually stunning narrative."
Starting with Bill Boeing founding the company in 1916 and culminating with first delivery of the 787 Dreamliner, the free app depicts advances that have transformed the world and made Boeing one of the most respected companies. The app also includes four videos from Boeing's "Inspiration to Innovation" series.
In addition, Boeing recently began distributing stories, photos, and videos through Flipboard, Apple's 2010 App of the Year. To follow Boeing on Flipboard users can search for and select "BoeingStories" from that app's content guide, which is accessible via the red ribbon at the top of the screen.
Boeing is the world's leading aerospace company and the largest manufacturer of commercial jetliners and military aircraft. It has customers in 150 countries and employs more than 170,000 people across the United States and in 70 countries.