
Facebook heads into IPO today with record pricing and a strategy to raise money, not hype, WSJ says — but also with persistent questions among brand marketers about the value of advertising, among other challenges. Meanwhile, average investors face long odds on a big Facebook payday, which will make Bono the richest rock star and Mark Zuckerberg richer than Google's co-founders.
Yahoo names new executive team as Alibaba deal apparently looms.
HP plans to slash workforce by up to 30,000, WSJ says.
Bud Light is drawing online buzz from Millennials.
Amazon to sell ads on Kindle Fire welcome screen.
Barneys New York relaunches website.
Coca-Cola bests Pom Wonderful in court in latest round of long-running labeling dispute.
Comcast changes strategy on broadband pricing.
Coty prepares for IPO.
Fox deals with possibility of American Idol exit by Jennifer Lopez.
Gap raises profit outlook.
Groupon sees probe of stock-price spike.
Gucci hits the red carpet at Cannes as sponsor of The Film Foundation.
JPMorgan Chase blunder started at the top.
Jack in the Box says reimaging drove stronger second-quarter sales.
Kraft Foods receives IRS approval for planned spin-off.
McDonald's plans to nearly double employment in China.
Moosejaw becomes cult favorite among Millennials.
PepsiCo splitup seen as more likely now.
Red Robin tries "edgier" marketing.
Sony tablet replaces envelope to announced Billboard award winners.
Starbucks shakes up management.
Twitter implements Do Not Track privacy option.
Verizon now says (irate) customers can keep unlimited data plans by paying full price for phones.