sip on this
Posted by Shirley Brady on August 10, 2012 05:27 PM
Coca-Cola's Diet Coke sugar-free soft drink launched in the U.S. 30 years ago — on Aug. 9th, 1982, to be exact.
As Coca-Cola's Diet Coke brand page notes, "Within two years, Diet Coke had become the top diet soft drink in the world, a position the brand maintains today. Known as Coca-Cola light in some countries, it's now the No. 3 soft drink in the world" — following Pepsi at #2, and Coke at #1.
The brand celebrated by hosting 30-second parties for a few of its "biggest fans" who sent birthday wishes using the Twitter hashtag #DietCokeBday — check out a few of their reactions below — while The Guardian took a look this week at the beverage's "enduring appeal."
[Image via Facebook/DietCoke]
More about: Diet Coke, Anniversaries, Coca-Cola, Cola Wars, Fans, Twitter, Social Marketing, Pepsi, Coke
Associate Consultant, Verbal IdentityNew York
Resource AssociateNew York
Senior Account ManagerToronto
Freelance Trademark AnalystNew York
view all jobs...
Airlines, Alcohol, Automotive, Beauty, Beverages, Branded Entertainment, Design, Corporate Citizenship, Entertainment, Fashion, Finance, Food, Healthcare, Luxury, Media, Mobile, Non-Profit, Pharma, Product Placement, Retail, Sports, Sustainability, Tech
Tips? Ideas? Contact:email@example.com