brand vs. brand
Posted by Brandchannel Staff on September 12, 2012 09:44 PM
Google's DROID RAZR M full-screen phone made its full-on debut with a new TV commercial airing tonight in the US. It's available starting Thursday (September 13th) at Verizon Wireless stores and online for $99.99 after a $50 mail-in rebate with a new two-year customer agreement. No coincidence in being promoted on iPhone 5 Day, the new commercial debuted during The X Factor season debut on FOX. Motorola describes the 4G device as:
DROID RAZR M is the unbelievably compact smartphone that puts the world in the palm of your hand with an edge-to-edge 4.3-inch Super AMOLED™ Advanced display. You’ll be amazed with DROID RAZR M’s design, which is significantly shorter and narrower than the original DROID RAZR, yet includes the same size display, making it the most compact 4.3-inch 4G LTE smartphone. DROID RAZR M also features powerful Web browsing capabilities by combining Verizon Wireless’ 4G LTE network with the speeds of Chrome™ for Android™ mobile browser for an unrivaled mobile Web experience. All that speed and power combined with a long-lasting battery that gives you 20 hours of performance so you can get through your day.
Another new commercial touts the DROID RAZR MAXX HD: "With an HD edge-to-edge screen, 4G LTE and 32 hours of battery life, the DROID RAZR MAXX HD by MOTOROLA is the longest lasting smartphone available." More details in Motorola's press release, and Motorola's DROID RAZR Family promo below: