Posted by Shirley Brady on October 8, 2012 12:15 PM
Chanel teased its upcoming N°5 campaign starring Brad Pitt on its Facebook page today, pointing to its YouTube channel which has added a trio of teasers featuring the actor's voice: "Where?" ("Are you going somewhere? Where?"), "Why?" ("Do you feel lucky?" Why?") and "Mystery?" ("What's the mystery?")
Touting the Twitter hashtag #CHANELN5, the star's commercial is due to be released on October 15th, 12.01am Paris time. A print campaign featuring Pitt, who's reportedly earning $7 million for his services, will follow in early November, according to WWD.
Pitt's campaign will mark the first male celebrity endorsement for the perfume, which has previously featured actresses Catherine Deneuve, Audrey Tautou and Nicole Kidman — but not partner Angelina Jolie, who is more endorsement-shy but was reportedly paid about $10 million for a rare campaign, for Louis Vuitton, last year. [Update: Watch Pitt's Chanel commercial here]