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Best Global Brands: From brand strength to bold transformation

George Clooney sets out on Nespresso ‘Quest’

George Clooney sets out on Nespresso ‘Quest’

5 Questions: Ally Financial CMO Andrea Brimmer

5 Questions: Ally Financial CMO Andrea Brimmer

#StarbuckSigns: New store is run by and for deaf people

#StarbuckSigns: New store is run by and for deaf people

Panera Bread digital series highlights food transparency

Panera Bread digital series highlights food transparency

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Dolce & Gabbana Apologizes for Racist Campaign in China
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non-traditional trademarks

Are brand assets that do not fit the traditional or more expected elements that should be trademarked and protected, such as names, read more:

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