Brands to Watch: HP, Goodrich, Foster’s & more


Brands to Watch

American Airlines woos Hispanic travelers with Spanish-language website.

Distilled Spirits Council releases social media guidelines for alcohol brand marketers.

Foster’s takeover by SABMiller seen as good for the brand.

Goodrich may soon have a new owner in United Technologies.

Google chairman Eric Schmidt refutes charges the site ‘cooks’ search results, while site faces inquiry into Microsoft ad pricing.

Gucci celebrates 90th anniversary with “art deco meets Blade Runneropening show at Milan Fashion Week.

HP board eyes new CEO.

Lindsay Lohan lands German brand endorsement deal.[more]

New York Times warns of ad slump.

Nike and Adidas make life tough for China sportswear brands.

Speedo battles bisexual blogger in court.

Trump expands brand in Asia.

United plans to tweak elite mileage program.

VW classic Beetle fans may have been conned by E-VW claims.

Yahoo apologizes for blocking Wall Street protest email.

YouTube adds feature to convert videos to 3D.