Top 10 Stories of the Week: McDonald’s, 11/11 Single’s Day, NHL and more


What McDonald’s Could Learn from Popeye’s—and Burger King

Brands Anticipate 11/11 Singles Day Bonanza Thanks to Alibaba

NHL Jerseys Make Room for Sponsors and Hockey Fans Aren’t Happy

Pizza Hut, Oreo and Mountain Dew Aim to Surprise with Bold Flavors

Alibaba Smashes 11/11 Singles Day Record with $9.3 Billion in Sales

Mercedes-Benz Adopts New Naming System as Ultra-Luxury Maybach Returns

Brand Speak: Yahoo Insights Guru Lauren Weinberg on Engaging Millennials

Alexander Wang Frenzy Proves H&M’s Mastery of Co-Branding

The Green Giant: 5 Questions with Walmart Sustainability VP Manuel Gomez

#AlexFromTarget Uproar Raises Questions and Eyebrows