Who Needs Branded Emoji? M&M’S Wants to Be Your Mobile Keyboard

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M&M'S keyboard candy mobile app

Putting the M&M in mobile, M&M’S has just launched a a branded keyboard app.

Forget tacos and other branded emoji; the Mars-owned brand wants fans to use its distinctive candy as the round letters with which to compose mobile messages. So far, the free app is only compatible with Apple devices, including iPhone 5 through 6 plus, iPad and iPod touch.

Take a closer look at the colorful QWERTY and GIFs to liven up text messaging below.

M&M'S mobile app keyboard

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