The latest branding and marketing news, campaigns and other happenings:
Uber raises another $1 billion.
Walmart plans to test drone delivery of packages in the US.
REI will close its stores on Black Friday with #OptOutside campaign.
IN OTHER NEWS:
Amazon CEO Jeff Bezos falls from #1 to #87 on HBR’s best-performing CEOs list.
Bill Blass readies global relaunch.
GM recalls 1.4 million cars in fourth recall for fire safety risks.
Google brings loyalty points to Android Pay, starting with Coca-Cola vending machines.
Kohl’s is opening smaller stores in bid to refresh brand.
Lego declines to provide blocks to Chinese political artist Ai Weiwei.
Roots Canada cofounders sell majority stake in company to private equity.
— James Bond (@007) October 26, 2015
SXSW cancels “gamergate”-inspired harassment panel following harassment.
Toyota tests car-sharing in Japan.
YouTube promotes documentary about girls who code:
Gatorade takes the “dis” out of “disability” in “Win From Within” web series:
Schneider Electric launches “Life is On” brand campaign.
Tesco scares customers with Halloween “Spookermarket”: