Brand News: 10 Things You Need to Know for Tuesday, Jan. 10th



The latest branding, marketing and advertising news for Tuesday, Jan. 10th:

Yahoo reveals post-Verizon merger plan in SEC filing including rebranding the part of the company holding its stakes in Alibaba and Yahoo Japan as Altbaba and that former CEO Marissa Mayer will leave the company by joining other stepping down from the board.

Alibaba CEO Jack Ma met with Donald Trump in New York to discuss US job creation and the China-US relationship as company makes a big step offline with Intime department store deal.

At the 2017 North American International Auto Show in Detroit, Fiat Chrysler Automobiles CEO Sergio Marchionne hints that Trump might support a merger with rival GM.

H&R Block debuts new spot (about refund advances) in Jon Hamm #TaxesWon campaign:

Mountain Dew launches global campaign featuring skateboarding star Sean Malto:

Polaris ends production of Victory motorcycles to focus on iconic Indian motorcycle brand.

Ivanka Trump is stepping down from her brand and the Trump Organization as husband Jared Kushner is resigning from his family business to be an unpaid senior White House advisor.

Pringles is embracing bold flavors with launch of Loud line of products.

Pringles Loud

Volvo details plan to put 100 autonomous cars on the road this year.

Yum is bringing Taco Bell to China, opening its first restaurant in Shanghai and tweaking the menu to accommodate local taste.

Click here for previous headline roundups … sign up for our free daily newsletter … and send brand news and tips to or ping us on Twitter, Facebook or LinkedIn.