Brand News: The Super Bowl LI Sneak Peek Ad Countdown


Tide P&G Super Bowl LI 2017 Jeffrey Tambor and Ron Gronkowski

As FOX gets close to selling out its Super Bowl LI ad inventory, with spots going for a reported $5 million or more, here’s a look at the latest brand sneak peeks released ahead of Sunday’s Game Day:

Budweiser released a trailer and its 60-second Super Bowl spot about its immigrant founder —

Febreze pays tribute to the half-time bathroom break in spot narrated by Kathryn Hahn:

Ford is back in the Super Bowl after three-year break to promote mobility with Bryan Cranston v/o:

GNC‘s #CourageToChange Super Bowl ad was rejected by the NFL despite FOX’s approval.

Kia will debut its Melissa McCarthy spot on 2/1 on the NiroBot for Facebook Messenger.

NRG released the third webisode in its #AdFromHale Tony Hale series:

Pepsi gives a sneak peek at Lady Gaga’s pre-halftime show prep:

Skittles sends Marshawn Lynch to Houston (Scotland) ahead of the Super Bowl.

Snickers gets ready for its debut live commercial with Adam Driver and 36-hour preview with stars including Betty White:

Tide features Jeffrey Tambor and Rob Gronkowski in its Game Day spot:

Tiffany will feature Lady Gaga (also the Pepsi Halftime performer) in its first Super Bowl ad:

Wendy’s Super Bowl debut originated with a Twitter spat: “See what the Othr Guyz don’t want you to see in Wendy’s latest commercial. Don’t settle for frozen, get fresh beef hamburgers at Wendy’s.”

Wonderful Pistachios taps John Cena for its SB LI spot as sibling Fiji Water makes its debut.

Click here for more Super Bowl branding news and here for our more news roundups.