Brand News: 10 Things You Need to Know for Wednesday, December 6


TIME 2017 Person of the Year cover The Silence Breakers

TIME names “The Silence Breakers” speaking out on sexual harassment its 2017 Person of the Year for sparking the #MeToo movement, with Donald Trump as runner-up.

The CMO Council offers a free webinar on customer-centric marketing at 1pm EST today.

Apple TV now offers Amazon Prime Video.

Ariana Grande has sold $150 million of her perfume globally.

The Army-Navy football game on Saturday will reveal a new Navy brand identity, platform and tagline: “Forged by the Sea.”

Bitcoin breaks $12,000 as Square rolls it out in its Cash app.

Ford releases 2018 consumer trends forecast.

Hyundai donates vehicles to U.S. National Parks Service.

LaCroix named BevNet’s 2017 beverage brand of the year.

P&G‘s Charmin offers holiday shoppers in New York a V-I-Pee experience — a plush (and free) public restroom in Times Square.

P&G Charmin Times Square Broadway restroom

Uber markets its credit card with Barclays to millennials.

& YouTube alum Hunter Walk explains how brand safety content-policing really works as Samsung India’s #SamsungService spot is YouTube’s most-watched ad of 2017 with 150 million views:

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