Brand News: 10 Things You Need to Know for Thursday December 28


Tim Cook Apple Watch iPhone

Apple CEO Tim Cook earns 46% raise as company leads holiday device activations, explores Saudi Arabia market (with Amazon) and plans to release Lisa operating system for free in January.

Bitcoin drops 11% on South Korean regulatory fears.

Carlsberg taps Microsoft for AI efficiency in beer development.

The Conference Board sees consumer confidence dip.

Geely buys a stake in Volvo Trucks.

Mercedes-Benz set to clinch U.S. luxury auto sales crown.

Snapchat is developing a “Stories Everywhere” feature to push content beyond the app.

Twitter sees U.S. Library of Congress get more selective about which tweets it archives.

Walmart responds to Indian community over Lord Ganesha doll.


Bridgestone promotes NHL Winter Classic hockey tournament sponsorship with Buffalo Sabres player Jack Eichel:

Domino’s will launch Recovery Channel on New Year’s Day.

Infiniti launches “Thrones” ad for QX80:

Liberty Mutual spot becomes most-watched ad of 2017:

Lincoln launches “Perfect Rhythm” Matthew McConaughey ad (more in our latest Q&A):

Northwestern Mutual launches “Spend Your Life Living” campaign as CEO expresses optimism for 2018:

Uber promotes designated rider campaign for New Year’s Eve with MADD and actress Julia Bell:

Virgin TV promotes new set-top box with Usain Bolt:

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