Brand News: 10 Things You Need to Know For Tuesday February 27


Johnnie Walker - The Jane Walker Edition

Johnnie Walker will releaseJane Walker edition in March for Women’s History Month and International Women’s Day as Diageo-owned brand supports women’s causes with non-profit partners.

Comcast makes $30.9bn offer for Sky, challenging Fox and sending Sky shares soaring as Murdoch’s takeover plan faces a rival offer. How Fox covered:

Starbucks opens first upmarket Reserve store—first of 1,000 worldwide—at Seattle HQ while testing paper cup fee in London.

FedEx refuses to drop discounts for NRA members as Gucci donates to U.S. gun control march (and gets flack over using turbans).

Apple is opening its own medical clinics.

Google unveils mobile web tools at Mobile World Congress.

Instacart with enable same-day deliveries for Sam’s Club.

Justin Bieber files to trademark his middle name, Drew.

La Perla has a new owner.

& Samsung pitches businesses at Mobile World Congress:

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