Brand News: 10 Things You Need to Know For Tuesday April 10

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News you can use for Tuesday April 10th:

Facebook CEO Mark Zuckerberg testifies in D.C. this afternoon, admitting to mistakes in prepared remarks, as Facebook accused of fake Black Lives Matter page.

Alibaba adds facial recognition technology as Ant Financial unit raises $9B to become “world’s biggest unicorn.”

American Apparel plans to relaunch in the UK.

Best Buy opens its first new U.S. store in seven years.

Google and Netflix partner on Kayenta open source project.

Kering sells sportswear brand Volcom.

Lucille Ball‘s Desilu involved in a trademark spat.

LVMH invests in luxury startups.

REI extends sustainability standards to every brand it sells.

Volkswagen weighs naming (reportedly) brand chief as CEO.


CAMPAIGNS:

Armor All taps WWE star-turned-actor John Cena:

Bud Light introduces lime and orange flavors:

Dove brings Real Beauty campaign to Japan:

Samsung India shows a mother and daughter’s bond:

Sea Shepherd fights “The Plastic Ocean”:

Walmart partners with Postmates for grocery delivery.


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