Brand News: 10 Things You Need to Know for Thursday April 19


Snapchat shoppable augmented reality lenses

Snapchat introduces Shoppable AR with adidas and others.

Amazon Prime passes 100 million subscribers.

Facebook announces GDPR-compliant opt-outs.

GM names Steve Carlisle head of Cadillac brand.

Groupe PSA embraces the circular economy.

M&S parts ways with marketing boss.

NBCUniversal joins Open AP Consortium.

Omnicom creates Brand Consulting Group.

P&G buys Merck‘s consumer business for $4.2B.

Qualcomm downsizes its workforce.


Baskin-Robbins launches “Got Me Like”:

Starbust taps Project Runway alum Erin Robertson for branded merchandise.

Subaru Australia goes to the dogs:

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