Brand News: 10 Things You Need to Know For Friday May 11


Ukraine NOW UA country brand - May 2018

Ukraine government announces “Ukraine NOW UA” as country’s official brand.

AirAsia hits turbulence over CEO’s political comments.

Amazon builds Alexa health & wellness team.

Canadian Tire is buying sportswear brand Helly Hansen in C$985 million deal.

Cisco pulls ads from YouTube citing brand safety concerns.

Goldman Sachs reportedly in talks for credit card with Apple Pay mobile integration.

IAB reports that U.S. online advertising grew to $88B last year, higher than TV.

Irn-Bru fans in Scotland are outraged at Trump resort ban.

McDonald’s among brands facing possible ad ban by London’s public transport.

Skechers is suing Adidas over alleged false advertising and player pay.

Twitter co-founder Ev Williams among tech leaders looking to fix online culture.

Victoria’s Secret parent earnings shortfall sounds a warning bell.


Pepsi reveals new Diet Pepsi sleek cans and music-themed summer cans.

L’Oréal Paris announces Amber Heard as new brand ambassador:

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