Brand News: 10 Things You Need to Know For Friday August 3

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Apple iPhone X launch Sydney Australia 2 November 2017

Note: brandchannel is going on a light publishing schedule to accommodate holidays; we hope you’re enjoying your summer!

A wrap-up of brands making news this Friday:

Apple sets a record with trillion-dollar market value.

Brookstone files for bankruptcy.

Comcast partners with Amazon Prime Video.

Google Glass offers hope to kids with autism.

Heineken seals $3.1B deal with China Resources Beer.

Musical.ly app is no more under new ownership.

MoviePass responds to critics, declaring: “We’re still standing.”

Kraft Heinz commits to circular packaging and strategy shift as JELL-O sponsors kids series:

Sonos went public on NASDAQ this week:

State Farm woos Chinese customers with smart home tale:


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