brandchannel is a Webby Award-winning website about all things branding. Launched in Feb. 2000, we offer original news, commentary and analysis from our journalists along with outside contributions, Q&As with leading practitioners and more.
Providing a global perspective on brands, we encourage an open exchange on brands and branding from practitioners around the world. Powered by Interbrand, the world’s leading branding consultancy, brandchannel is an independent, unique voice that welcomes contributions from the branding community at large.
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